Introduction Public relations has always played a central role in healthcare, but in an era defined by rapid information flow,…
Apple, Target address Minneapolis internally; Amazon navigates complex layoff comms
Greetings, comms pros! Let’s take a look at a few news stories from the past week and see what we…
Why Press Releases Are Essential for Schools, Colleges & EdTech Brands
Introduction Education has always been deeply connected to public trust, community engagement, and institutional credibility. Schools, colleges, universities, and EdTech…
The AI incident response plan every comms team needs
In 2026, AI incidents won’t be edge cases — they’ll be routine moments of leadership. A chatbot will hallucinate a…
How newsrooms really think about AI: A Q&A with The Media Copilot Founder Pete Pachal
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. AI is no longer a fringe beat. It…
Social media updates and new features to know this week
Good day, social pros! This week, we’re examining new tools to build a more effective ad campaign, like TikTok’s expanded…
Here’s where most PR teams start their AI journey
Roughly 75% of PR pros are using AI tools today, but many are using them without a clear strategy. This…
The real skill gap in PR isn’t AI — it’s alignment
Will Hodges is U.S. cross-commercial communications leader at PwC. Everyone is racing to learn new tools, build new workflows and generate…
Reaching Gen Z in the age of AI: Three takeaways for PR professionals from the Digital 2026 report
Gen Z may not be the AI-native generation, but it’s certainly the AI-pioneering one. From studying to shopping, LLMs and…
Your executive crisis prevention playbook
Jacqueline Keidel Martinez is president and chief communications officer at Digital HQ. 2025 felt like a banner year for C-suite…
