Ragan Insider Premium Content If your pitches aren’t landing, the problem is likely your approach. Media relations now runs on…
2 strategic choices that shape spokesperson success
Strong spokespeople don’t just magically appear. They’re cultivated by communicators with intention and understanding. It’s all too common for organizations…
Journalists want your help, but say most pitches miss the mark
There are fewer and fewer journalists every day to create those earned media stories. Which means their inboxes are bursting…
‘No free speech, no PR’: what communicators are saying now
Modern art collage banner art featuring a crowd fists up and a megaphone on a blue background. This concept could…
Entertainment reporter Richard Lawson on going independent, and what still breaks through the noise
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. What happens when a longtime legacy-media critic steps…
Your standard media training deck is obsolete: The rise of AI training
Andrew Petro is account director at Matter Communications. Journalists are receiving more pitches, email interviews, and contributed content than ever…
5 reasons your op-eds keep getting rejected (and how to fix it)
It can be soul-crushing to write what you think is a great op-ed and get only “thanks, but it’s a…
From Dotdash Meredith to People Inc.: What the rebrand means for brands, editors, and audiences
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. In July, Dotdash Meredith became People Inc., a…
Craft pitches this way to make a journalist’s job easier
Ragan Insider Premium Content For PR pros, pitching journalists can feel like shouting into the void. That’s not too far…
Top Stories of 2025: UnitedHealthcare CEO’s death could change corporate comms
This story was originally published on Jan. 9, 2025. We’re republishing it as part of our countdown of top stories…

