It’s a familiar scenario for so many in PR: Your leadership or your client ask you to get a headline…
The newsletter shakeout: Surviving the end of the golden age
Alem Tedeneke is media lead at the World Economic Forum. Newsletters have been having a moment. For the past decade,…
Breaking through in Trump’s attention economy
John Murray is CEO of Monument Advocacy. Jordan Wood is vice president of public affairs at Monument Advocacy. In President…
Inside the pitch: How to land business stories on Fox Business’s Claman Countdown
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. Jake Mack has spent years at the center…
LinkedIn is targeting media outlets with AI search in mind
Once upon a time, PR pros targeted and sought media placements with only the publishers’ end users in mind. About…
Handling things right when a reporter gets it wrong
Paul Griffo is an independent media consultant. You’ve done your media interview, and you got all your points across. Now you’re…
4 reasons your pitch failed
Ragan Insider Premium Content When pitching a story, you can’t send a press release out to the world and hope…
Insider tips on awards and editorial coverage from Fast Company and Inc. Magazine
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. Fast Company and Inc. Magazine — both published…
From policy to pop culture: The business stories this freelancer wants now
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. After years at outlets such as Fast Company,…
Convincing your execs that Substacks are worth their time
Ragan Insider Premium Content You’ve found the most incredible, niche, powerful Substack. It would be perfect for an interview with…
