Some business decisions that seem purely financial can affect a brand’s reputation. Drug pricing is a big one for the…
14 signs a communications crisis is brewing
How do you know a crisis is coming? “When they finally bring in the Communications team,” Jennifer Purdue, communications director…
From Signals to Strategy: Anticipating PR Impact Before Launch
Are you seeing reputational risks and opportunities early — or only once they hit the headlines? In today’s fast-moving communications…
What leaders should say about ‘noise’ outside the company
Tom Corfman is a senior consultant at RCG. When AT&T CEO John Stankey announced last month that he was moving…
Crafting the Perfect Crisis Communications Plan
Are you prepared to communicate clearly when a crisis hits? In today’s fast-moving, always-on environment, organizations don’t have the luxury…
A guide for communicators navigating addiction and mental health among execs
Carrie Bates is director of strategic growth and advocacy at Caron Treatment Centers. For corporate communicators, few situations are more…
Speed is not strategy: Why high-velocity messaging fails in crisis communications
Angela Nibbs is CEO and founder of Maven Communications. In recent days, a consistent pattern has emerged across political briefings,…
Your executive crisis prevention playbook
Jacqueline Keidel Martinez is president and chief communications officer at Digital HQ. 2025 felt like a banner year for C-suite…
FleishmanHillard senior partner on the new rules of crisis spokespersonship
Elizabeth Cook, a senior partner at FleishmanHillard, has over 20 years of experience helping leaders and organizations navigate high-stakes issues,…
How healthcare communicators can maintain patient trust during a crisis
Healthcare communicators are operating in a moment where patient trust is already strained. “The appetite for transparency is as high…
