This week’s updates include tons of new ad options. Instagram, TikTok, Snapchat and Pinterest have all added new ways to…
How Fortune 500 communicators are rethinking employee communications and culture
No business can succeed without buy-in and dedication from its employees. That’s especially true at Fortune 500 companies, which frequently…
2026 Internal Communications Trends: Four Strategies to Activate in Q2
Internal Communications • Employee Communications • Executive Communications • HR Communications • Corporate Culture • Strategic Communications • Employee Engagement…
Journalists want your help, but say most pitches miss the mark
There are fewer and fewer journalists every day to create those earned media stories. Which means their inboxes are bursting…
How to prep for unscripted scenarios in public
A CEO reaches for a souvenir at a tennis match and snatches the hat from a kid. It’s quick, but…
Stop sending more PR pitches. Use GEO to predict which ones will land.
Katherine Caraway is the director of earned media at Intero Digital. If your answer to media saturation is “pitch more,”…
Inside M&T Bank’s town hall rebuild: Dashboards, interviews and focused agendas
Town halls can feel repetitive at times. Slides get shared, the C-suite speaks and employees listen along. All pretty standard…
Social listening is now a leadership imperative
Social listening is actively shaping how leaders operate and respond under pressure. “Executives I’m speaking with are really focused on…
9 tips for employee newsletters
In a 2022 article about office culture in The New York Times, cultural critic Roxane Gay wrote, “Quite a lot of people who…
Social media updates and new features to know this week
This week, X has created an option to downvote replies. The goal is to personalize feeds but it may also…
