This story was originally published on June 25, 2025. We’re republishing it as part of our countdown of top stories…
Top Stories of 2025: The AI revolution in public relations: What Microsoft’s latest study means for PR professionals
This story was originally published on Aug. 4, 2025. We’re republishing it as part of our countdown of top stories…
Your predictions: How AI in comms will evolve in 2026
AI is going to play a major role in the communications role in 2026.1 Duh. But what exactly that will…
As tech accelerates, so do cyberthreats. Here are the top risks brands can’t ignore.
With advancing technology, cybersecurity threats are now posing risks many teams aren’t ready for. Katelyn Ringrose, a privacy and cybersecurity…
AI email summaries are rewriting your message – here’s what to do about it
David N. Silverman is president of North Coast Communications LLC. Apple Intelligence doesn’t just summarize your emails; it interprets them.…
PG&E shows how comms pros can turn everyday skills into practical AI wins
The skills comms pros use every day can translate to building practical AI tools. PG&E’s comms team learned this when…
How to run a GEO visibility audit in 5 steps
While GEO may initially feel intimidating, Michael Lamp, chief digital and social officer at Hunter, says companies can understand where…
5 ways to keep your writing human in an AI-heavy workplace
According to research from HarrisX and Ragan, 76% of communicators say writing and editing are core competencies they need to elevate, and nearly…
The visibility shift: Rules for showing up with GEO
If you want AI to find your brand, you have to show up where AI is actually looking. Will Hodges,…
AEO, social and traditional: PR’s guide to the new three-headed search beast
Jonathan Futa is co-founder of Group RFZ. Search has changed more in the last five years than it has in…
