Jennifer Jones-Mitchell is CEO of HumanDrivenAI Most guidance around generative engine optimization is borrowing the wrong playbook. It treats AI…
Prompt like a director: 4 steps for creating better AI comms videos
Lights, camera — AI? The difference between your standard AI video and one that makes an impact requires thinking like…
Top Takeaways from Ragan’s AI Horizons Conference 2026
AI is no longer an abstract concept for communicators. It’s an every day tool they are tasked with both learning…
GM Financial’s business case for making AI fun for employees
Talking about AI can often be a somber endeavor, with lots of conversation about tech stacks and ethics and ROI.…
The AI colleague internal communicators have been waiting for
Internal communicators aren’t short on creativity. They’re buried in coordination. Campaign planning spreadsheets. Approval chases across email threads. Version control…
Runways and I-95: Building a central backbone for enterprise information
Years ago, when I started managing the intranet of a credit card bank, I was convinced that my primary goal…
Leading with AI: How communicators can build authentic leadership at scale
In a moment when trust in institutions is slipping worldwide, communicators are standing at a critical crossroad. Employees want to…
The AI incident response plan every comms team needs
In 2026, AI incidents won’t be edge cases — they’ll be routine moments of leadership. A chatbot will hallucinate a…
How newsrooms really think about AI: A Q&A with The Media Copilot Founder Pete Pachal
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. AI is no longer a fringe beat. It…
Here’s where most PR teams start their AI journey
Roughly 75% of PR pros are using AI tools today, but many are using them without a clear strategy. This…

