The growing influence of social media leads reflects a greater shift in how journalism and branded media intersect with audience…
Social media updates and new features to know this week
Hello, social butterflies! We’re in the last couple months of the year and many social platforms are launching more AI-powered…
How Discord is helping PR pros build community and reach journalists
If you have a Discord account, odds are good you’re a gamer. The app reports that 90% of its more…
3 steps to building a crisis tabletop that actually works
Ragan Insider Premium Content Facing a crisis may be a little less chaotic if you can develop a tabletop or…
Social media updates and new features to know this week
Happy Tuesday, social media friends! This week’s social updates include numerous tools that can be used to harness AI to…
LinkedIn is the main stage in a new era of executive-led impact storytelling
Marques Wilson is account supervisor, corporate impact, at The Bliss Group. According to the 2025 Bentley University–Gallup poll published in…
Inside Sherwood: Covering healthcare, GLP-1s and the stories that matter to retail investors
Amanda Coffee is CEO of Coffee Communications and ex-Under Armour, PayPal and eBay. Sherwood is one of the newest players in…
How to turn Substack into your earned-media advantage in the AI age
Substack has become more than a publishing platform—it’s an earned media engine. As large language models increasingly crawl trusted, high-engagement…
This is who Americans trust most for news (it’s not the media or AI)
Even for trained PR professionals who specialize in understanding news cycles, it can be hard to know who to trust…
From Substack to YouTube, mastering media basics still wins
Ragan Insider Premium Content Even as popular media channels change, strong strategies are still about finding the best avenue to…

