Executive Communications • Employee Communications • Internal Communications • HR Communications • Corporate Culture • Strategic Communications • Employee Engagement
AI is now the first reader of everything you publish. Tools like ChatGPT and Gemini form an opinion on your content after scanning just the first 30% of it, then decide whether to cite, summarize or ignore the rest. The same clarity and front-loaded value that make Smart Brevity work for busy humans are exactly what LLMs reward when deciding what to cite. Axios is the only journalism outlet cracking ChatGPT’s top-3 cited sources in 13 of 17 industries.
Join us on Sept. 16 for this FREE webinar where Axios HQ’s lead editor, Kate Samano, and SVP of services, Jason Tomassini, will discuss what AI models actually reward in the content they scan, and how communicators can adopt those same principles without sacrificing quality or voice.
They’ll cover how to:
- Understand what LLMs prioritize when reading and citing content.
- Apply Smart Brevity’s structure to make your writing AI- and human-friendly.
- Front-load your most essential point so it survives the first 30%.
- Adopt Smart Brevity practices across your team’s everyday writing.
- And much more.
Bonus Takeaways:
- Report: State of Internal Communications
- Guide: Comms in the Age of AI
